And here's our new campaign: Stop The Clash at AVAAZ.org.
Does it chime with you? If so, please add your voice to the campaign. We're going to deliver the message in some big and surprising ways over the coming months.............
(and if it isn't playing for you, shout now!)
Avaaz.org is what I've been wrapped up in since the New Year as campaign director, focusing so far on the Middle East - and already we've launched a Global Peace March to end the war in Iraq that had over 90,000 participants, in solidarity with a half-million US citizens on the Washington streets:
a climate change campaign with TV ads on three continents:
Finally found people I wanted to work with on the global campaigning front - combining burning spirit with sharp judgment and effective delivery. Avaaz.org could just have the people, the links and the resources to make it happen (and I'd been issuing cries in the wilderness in this direction for too long, from openDemocracy.net to Personal Democracy to the Fabian Review...!)
The forerunners include MoveOn.org and the Ceasefire Campaign during the 2006 Lebanon war, which raised over 300,000 signatures in 5 days that were delivered to the Security Council. Avaaz.org will be our own creation, of as many of us round the world as join in - almost a million so far in different ways, from over 200 countries, in 11 languages. The mission is a simple one - to ensure that the views and values of the world’s people shape global decisions.
I agree with Micah Sifry's diagnosis that more interactive elements would help make Avaaz fly, and am keen that we rapidly boost our participation and engagement frameworks - seeds of social networking soon... so watch this space! (Actually, that space.)